Why use the Brief template?
You will not always do everything on your own. Often, the support of specialists in the field of advertising campaign design or branding is very valuable for the implementation of your vision.
The grounds for such a cooperation is a brief, which is not only a document, but above all a tool, which facilitates clear and precise communication from the very beginning of the design process. A clear description can prevent last-minute design changes, misunderstandings and conflicting goals – it will all consume your precious time and money.